Rise of Fearless launches USD 700,000 investment round to advance Web3 mobile gaming in Africa

Over the course of her entrepreneurial journey, Kanessa Muluneh has launched six businesses and sold four for a combined sum of over $9.5 million. Today, she wears the investor hat, investing in Web3 technology and blockchain, and advising companies in this sector.

She’s the brain behind Rise of Fearless, a new battle royale peer-to-peer (P2P) game launched on May 3. Muluneh plans to monetise the product by offering in-game advertising, putting billboards and banners of real businesses in the virtual game, and, sometime in the future, minting valuable non-fungible tokens (NFTs).

In the coming months, it will launch a play-to-earn (P2E) feature, allowing gamers to make money while playing the game. They will earn from winning game-based NFT collectibles, which they can buy, hold for value, or sell.

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