Illuma - spokespeople
Illuma is a British company pioneering the use of contextual-AI in creating solutions for enterprise. Its real-time scaling technology is used by brands and agencies to boost the results of digital ad campaigns. Meanwhile, broadcasters, publishers and online platforms use illuma to organise, classify and categorise their inventory for commercial activation.
The following experts are available for interview or comment around digital advertising, cookieless targeting, contextual targeting, CTV targeting, AI in advertising, first-party data expansion, and brand-audience experiences.
Illuma
Peter Mason, Founder and CEO, Illuma
Peter Mason is a leading voice in contextual-AI for programmatic advertising. His disruptive AI brand, Illuma, is leading the industry towards privacy-friendly algorithms which look at live contextual behaviour, instead of user identity. Peter was one of the first to introduce European publishers to programmatic advertising back in 2011, and he is a passionate advocate of an equitable online ecosystem.
Credit: Illuma Technology/ Polskey
Illuma
Dr Yu Liu, Head of Data and Technology at Illuma
Yu is a machine learning and data scientist expert, and holds a PhD from Imperial College, London. He specialises in applying data engineering to advertising.
Credit: Illuma Technology/ Polskey
Illuma
Sonia Pham, Head of Operations, Illuma
Sonia has outstanding industry knowledge on both buy and sell sides; she leads product development, business analysis and Illuma operations from London.
Credit: Illuma Technology/ Polskey