Mitchell & Brown brings TV buying to life with new in-store video showcases.

Buying a new TV should be exciting – not overwhelming. With screen sizes, smart platforms, and endless model numbers to choose from, it’s easy to see why so many people feel unsure where to start. Now, British TV brand Mitchell & Brown is stepping in to make choosing your next TV simpler and more enjoyable, with a series of new in-store video showcases designed to help customers understand exactly what makes each Mitchell & Brown model special.

Designed to support UK High Street retail and customers alike, these short, engaging videos are being rolled out to independent electrical retailers across the UK and on their own website. Acting as friendly guide, they bring Mitchell & Brown’s full 7-Year Warranty Premium TV Range to life. From feature-packed Smart TV models in the B, Q, T and W Series, to the versatile Travel TV Range built for life on the move.

Each video introduces the key features and benefits of the brand’s televisions, explaining in simple, visual terms what customers can expect from each range. From QLED technology to the latest TiVo OS Smart platform with the Freely app, there is a video to showcase it all.

“Shopping for a TV can feel confusing, especially if you’re not sure what all the technical jargon means,” explains Dan Brown, Purchasing Director at Mitchell & Brown’s parent company, TVD Group. “Our new in-store videos are there to help customers make informed decisions and help our loyal retailers provide the very best customer service experience. The videos highlight the features at the top of Mitchell & Brown’s agenda, including a crystal-clear picture, great sound, simple operation and our class-leading reliability backed by a seven-year guarantee across the premium range.”

Mitchell & Brown’s new videos are also part of a broader commitment to supporting local high-street retailers. By giving stores engaging, easy-to-understand content that shows TVs in action, the brand ensures customers can get expert advice face-to-face, with the confidence of dealing with a trusted local business rather than buying blind online.

Whether you’re looking for your next family TV, a smart upgrade for your living room, or a compact model for your caravan or holiday home, Mitchell & Brown’s new in-store and online videos make it easier than ever to find the right TV for you.

Visit your local Mitchell & Brown retailer or head to mitchellandbrown.co.uk to see the videos in action and discover why more and more families are choosing Britain’s most reassuring TV brand.

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Editors notes

Founded in 1996 by Jim Brown and his sons Matthew and Daniel, the TVD Group started from humble beginnings in a shop in Leigh and has now become a leading UK provider in audio visual solutions. Putting the customer at the heart of everything it does and offering unrivalled service and quality products has acted as a catalyst for growth, which has seen the group go from strength to strength.

In 2016, to celebrate the brand's 20th anniversary and pay tribute to their late father, the two brothers decided to develop their very own exclusive TV brand, names 'Mitchell & Brown' using their father's surname and Jim's mother's maiden name.

Built by Europe’s largest TV manufacturer, who design and manufacture TV’s for almost every major brand around the world, each television undergoes rigorous control processes and testing.

Mitchell & Brown TV sets come in various sizes, including LED TVs from 20” to 75” with build in features such as Freeview Play, Smart TV apps, 4K UHD, WIFI, Hotel Mode and DVD Combi.

The Mitchell & Brown TV range comes with an industry-leading 7-year warranty, so its products have a reputation for client satisfaction and reliability.