RKW Partners with Binatone to Distribute its Range of Landline Telephones

Leading housewares and SDA manufacturer and distributor, RKW Ltd, has announced its distributor partnership with Binatone Telecom, bringing its affordable industry-leading landline telephones to the UK market.

Building upon existing relationships with the world-famous BLACK+DECKER and Italian mobile accessories leader Celly, RKW continues to invest in its electrical offering with new products from the communications experts at Binatone Telecom.

Binatone has been creating cutting edge consumer electronics for over 60 years. Being the first to market on numerous occasions, the brand holds an array of patents that cover everything from smart baby monitors to the very latest wireless audio technology.

The Binatone range offers a choice of stylish practical corded and cordless home DECT phones, featuring call-blocking technology to give consumers more peace of mind from unwanted communications. The new range also consists of retro designer phones to bring a touch of vintage style to the home.

Its iDECT products combine advanced communication technologies with outstanding design for discerning consumers. For special consumer groups such as seniors, Binatone offers specifically developed Big Button Telecom products.

Over the years, Binatone has received countless awards for innovation and design. Based on expertise in research, production, and marketing, the brand develops products that are user-friendly and deliver the best in functionality at affordable prices.

This latest partnership with Binatone only strengthens the RKW portfolio further. With over 3,500 SKUs from over 40 of the UK’s biggest brands across SDA, housewares, consumer electronics and personal care, RKW is a one-stop supplier for all home and electronics retailers.

With recent expansion in its successful Tower brand across the SDA and housewares divisions, alongside welcoming exciting new brands on board, RKW continues to invest in the latest consumer brands for its ever-increasing portfolio.

The Binatone Telecom range joins the wealth of premium products online, ready to order for next day delivery or browse at RKW’s state-of-the-art showroom in Staffordshire.

New products from Binatone join the renowned Tower, Akai and Carmen brands on the RKW website.

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Editors notes

RKW has a 30-plus year pedigree in successfully developing and distributing top brands and products with a group turnover of £100m+. It is Europe's leading manufacturer and distributor of small domestic appliances (SDA) and housewares products for its owned and licensed portfolio of brands. As well as Tower, Black + Decker, Morphy Richards, Akai and Carmen and RKW distributes for leading brands including Breville, Russell Hobbs, Swan, Hoover and new partnerships with SMEG, Lavazza and The Funky Appliance Company. In 2020, RKW acquired the award-winning online retail brand Andrew James.