Britain’s favourite air fryer brand, Tower, announces exciting new additions to flagship air fryer range

Tower are proud to announce the addition of three new air fryer collections to their industry-leading range

Britain’s favourite air fryer brand is once again leading the way for innovation, with a wonderful array of versatile, high-quality products that will continue to revolutionise mealtimes for families across the UK.

Tower continues to invest in the biggest consumer trends. To stay ahead of the curve, Tower has been busy creating and developing brand new air fryer designs for its loyal consumers across the country. 

The all-new air fryers have been crafted with Tower’s industry leading Vortx air frying technology. Featuring rapid air circulation to cook food 30% faster than a conventional oven, with 99% less oil for healthier family mealtimes. 

Tower air fryers are renowned for their ability to help reduce energy bills and the latest additions to the range are no different. It is possible to save up to 70% on energy bills by switching to an air fryer instead of a conventional oven and this is no different with the latest additions to the range. 

Colour match your kitchen

Keeping up with kitchen trends can be difficult but with Tower’s new coloured air fryers, consumers can synchronise their air fryer to suit both modern and traditional décor, expertly combining Tower’s hallmark functionality with sophisticated colours to add style to any kitchen. Available in soothing midnight blue, classic grey, neutral latte and refreshing white colours, every air fryer in the collection allows consumers to showcase their personality along with their cooking skills.

Featuring a range of air fryers designed to meet the needs of any consumer, the colour air fryers are available in both single and dual basket variants. The single basket air fryers come with a 6L capacity that provides ample space to cook larger portions of food or create delicious family sized meals with ease. The 8 pre-set meal options add more variety to mealtimes, giving consumers the freedom to choose from fries, bacon, drumsticks, prawns, steak, cake, vegetable & fish options for full cooking versatility.

The dual basket versions have two 4.25L baskets, providing the flexibility to cook two different food types at once or cook full family meals with the 8.5L total capacity. By utilising the smart finish function, it is possible to ensure everything is ready to eat at the same time, even if you are cooking multiple food types with different temperatures and timings. This is perfect for family cooking as it removes the need to juggle cooking times, making the whole process stress-free.

Vibrant colour displays

Complete with an LCD colour display screen, Tower’s latest innovation enhances the cooking experience with vibrant colours that simplify the cooking process. Yellow, green and blue colours help the icons to stand out, highlighting the variety of cooking options available, making it easier to cycle between options and set cooking preferences. Combine that with a one touch digital cooking display, consumers can now enjoy all their favourite meals with a simple keystroke.

One of the key selling points of any Tower air fryer has always been the energy saving capabilities and these colour display air fryers are no different. Vizion viewing windows built into the front of the drawer help to save both time and energy in the kitchen as they allow consumers to view their food whilst it is cooking without having to open the drawer, resulting in lower running costs and less energy being used. It’s just like having a miniature oven on your counter but at a fraction of the cost and size.

Tower’s colour display air fryers come in a range of sizes to meet the needs of the consumer, ranging from a compact 3L model to more spacious 6L and 7.5L offerings. Perfect for individual and family cooking alike, the compact design of the air fryers ensures that they take up minimal space on the worktop, leaving more room for preparing and serving meals.

Enhanced cooking

Tower’s Elite range takes air fryer cooking to the next level, offering multi-functional appliances that offer a significant upgrade on existing ranges. The range features a variety of products that combine a variety of cooking functions to simplify the cooking process without sacrificing any taste or flavour. Crafted from high quality steel for durability, the grey colouring and chrome accents ensure all appliances in the range perfectly complement modern and traditional décor, adding a feeling of elegance to any kitchen.

Tower’s brand new Elite Dual Basket Vortx Air Fryer has two 5.2L baskets for a 10.4L total capacity and is one of the largest capacity dual basket air fryers in Tower’s extensive range. Consumers can make use of the Dual Cook function to match the settings in both baskets to cook twice as much food in one go, whilst the useful smart finish function allows you to cook different food types in each basket, ensuring both are ready to enjoy at the same time. Efficiency and simple use has long been a hallmark of Tower air fryers and this offering from the Elite range has a shake reminder alert that will flash up on the panel two thirds of the way through cooking, reminding consumers to shake their food, ensuring a more even and thorough cook.

One of the major benefits of Tower’s Elite range is the versatility and multi-functionality that they offer. Introducing the Elite Air Fryer Oven with Steam Cooking, consumers can combine the authentic crispness of air frying with steam cooking for a more complete cooking experience. 10 one touch pre-sets take the guesswork out of cooking, whilst the rotisserie function will let you cook a whole chicken rotisserie style in under an hour. Complete with steam cooking to lock in nutrients and create more flavoursome meals, the Combo Cooking mode cleverly alternates between steaming and air frying, creating unique cooking results. Even cleaning up is effortless as the air fryer utilises the natural power of steam to remove grease and leftover food with the self-clean function.

Versatility is at the heart of the Elite range and the Air Fryer Pizza Oven is no different, it allows consumers to create authentically crisp pizzas with ease, as well as offering the same air fryer crispness. The dual cooking elements act as a turbo crisper capable of reaching temperatures up to 400C, whilst the spacious 18L capacity makes it possible to cook a 12-inch pizza in 4-7 minutes. Five high temperature programs will allow consumers to get the most out of their pizza oven, with roast crisper, steak, crust pizza, fresh pizza and wood fire pizza settings offering unrivalled versatility for seamless and fuss free cooking. 

All three of these fascinating air fryer ranges can be ordered directly from the RKW websites. For more updates on the latest developments on all Tower air fryers, keep an eye on RKW’s website and social media channels or email sales@rkwltd.com.

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Editors notes

RKW is the trading division of Sutton Venture Group established in 1989. The family business employs over 500 staff through its offices in the UK, Hong Kong, India and China. The company designs, manufactures and distributes small domestic appliances and housewares for its owned and licensed brands which include Black and Decker, Morphy Richards, Tower and Swan along with distributing leading brands such as Breville, Lavazza, Smeg and Russell Hobbs.