Tower Launches ‘As Seen on TV’ 10-in-1 Air Fryer Xpress Pro Combo

10-in-1 air fryer packed full of exciting functionality to add even more variety to healthy, family mealtimes

Britain’s favourite air fryer brand is leading the way in innovation for the category with all new designs for 2021/2022. As seen on TV the 10-in-1 Air Fryer Xpress Pro Combo is Tower’s most premium air fryer to date, packed full of exciting functionality whilst delivering the all-important crispy air fryer promise.

The all-new Xpress Air Fryer Ovens use Tower’s industry-leading Vortx Air Frying technology for faster, healthier cooking and crispier food. Rapid air circulation cooks food 30% faster than a conventional oven, with 99% less oil so you lose the fat, not the flavour, to enjoy healthy fried favourites with the family.

Featuring a large capacity for family cooking, the Xpress Air Fryer Ovens boast up to 75% more cooking space than a standard air fryer and includes a Rotisserie function that cooks an extra-crispy and tender chicken in under one hour, for quick and easy Sunday roasts.

Following the success of the 5-in-1 model, Tower adds even more variety to mealtimes with the new 10-in-1 Xpress Pro Combo Digital Air Fryer Oven, with additional exciting cooking functions and accessories. The Good Housekeeping Institute has also tested the Xpress Pro Combo awarding it a coveted GHI endorsement saying “Tower’s Xpress Air Fryer Oven range offers varied functionality in a simple one-stop appliance that yields great results.”

Rob Sutton, Managing Director at RKW, praises Tower’s exponential growth in the Air Fryer category: “Our new 10-in-1 Xpress Pro Combo is our best air fryer yet. Featuring 5 more cooking functions than the Tower Xpress Pro, you can now create the perfect steak, deep and thin-crust pizza, juicy burgers, nutritious kebabs and deep-filled toasties, with a 3-tier cooking system to make delicious, healthy meals for the whole family.”

It includes an all-in-one professional accessories kit for all your cooking needs, an exclusive printed recipe book and a 3-year guarantee for added peace of mind - creating a complete Air Fryer package for new adopters.

As the largest selling Air Fryer brand by volume in the UK (GFK), Tower continues to invest in the biggest consumer trends with products featuring even more premium benefits that are rooted in Tower’s ethos of great British design, innovation and excellence – to make healthy cooking that much easier for households across the country.

The brand new 10-in-1 Air Fryer Xpress Pro Combo is available in most major retailers and supermarkets from 1st December.

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Editors notes

Tower Overview

The iconic British-owned Tower brand brings an exciting, expanded range of new Tower products to market. From pressure cookers, saucepan sets, and bakeware right through to electrical kitchen items - Tower branded products make cooking and food preparation easier and are a welcome addition to any home.

Tower boasts over 100 years of quality in manufacturing and design excellence. Consequently, the Tower brand generates high levels of confidence in both customers and retailers.