Freely Available Sales with Mitchell & Brown

Mitchell & Brown Brings Freely TV Technology to the High Street with Full Range Launch, Offering New Sales Opportunities for Independent Retailers

Bolton-based Mitchell & Brown, the UK’s favourite domestic TV brand, has unveiled an extensive new range of Freely-enabled TVs powered by TiVo. Fully embracing the smart TV revolution into free-to-air broadcast TV, the move presents a major new sales opportunity for independent electrical retailers.

“With Freely now offering live broadcast TV without the need for an aerial or satellite dish, this range enables effortless, cable-free installation in any room,” says Dan Brown, Operations Director at Mitchell & Brown. “Whether it's the living room, bedroom, kitchen, kids' room, basement, student accommodation - or even the garden shed, Freely gives retailers a truly unique selling point for both primary and secondary TV sales."

“Our Freely TVs make it incredibly easy for customers to access all their favourite live channels, on-demand content, and streaming services through a single smart TV interface anywhere in the home. Plus, the full premium range features central pedestal stands instead of standard feet, while the QLED models go one step further with an enhanced swivel stand for added convenience.” Dan adds.

The new Freely TV line-up spans 15 core models, all part of Mitchell & Brown’s premium Smart TV portfolio. It is designed to meet the needs of every room in the house, from space-saving 24-inch HD Ready models ideal for kitchens, bedrooms and student living, through to stunning 65-inch 4K UHD QLED TVs delivering a truly cinematic experience in your living room. As with all premium Mitchell & Brown TVs sold through High Street retailers exclusively, this premium Freely range is supported by the brand’s industry-leading 7-year guarantee. Not only does this offer unmatched peace of mind for customers and retailers alike, but it also reinforces the brand’s commitment to long-term reliability and UK-based customer support.

With Freely, customers can enjoy all major broadcast channels, including BBC, ITV, Channel 4, and Channel 5, live over Wi-Fi, alongside on-demand services and catch-up, without ever needing to connect to an aerial or satellite dish. Mitchell & Brown chose the TiVo operating platform for its seamless integration of live and streamed content into a simple, intuitive guide, aligning with the brand’s ethos to simplify TV operation for all.

For retailers with commercial customers, the new range is ideal for spaces that might have been unsuitable for traditional broadcast TV cable routing, including rentals, apartments, hotels, Airbnb properties or period homes.

The new Mitchell & Brown Freely 7-year warranty range includes models such as the JB-24T1811 and JB-32T1811, compact HD Ready (24”) and Full HD (32”) Smart TVs perfect for smaller spaces, all the way up to the feature-rich JB-65Q1811 QLED 4K UHD Smart TVs. At the top of the range, models like the 65-inch QLED with HDR deliver exceptional picture quality, vibrant colour, and immersive audio for movies, sport and streaming. Every model offers easy access to all of the popular streaming platforms, and of course, seamless Freely integration for instant live TV access via Wi-Fi.

Importantly for trade partners, Mitchell & Brown’s entire 7-year warranty Freely TV range is sold exclusively through independent High Street retailers, ensuring buyers receive a premium customer service experience. Combined with the 7-year guarantee, retailers can offer a unique value proposition: a high-quality, feature-rich Smart TV with full broadcast and streaming capabilities, supported by a UK-based brand that prides itself on service and reliability.

The full 24 to 65-inch premium Mitchell & Brown Freely TVs are available now.

Retailers looking to enhance their TV offering and take advantage of the growing demand for flexible, Smart TV solutions with live broadcast access are encouraged to explore Mitchell & Brown’s Freely range today. For further information, or to enquire about stocking Mitchell & Brown’s latest Freely-enabled TVs, email sales@mitchellandbrown.co.uk or contact your local account manager.

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Editors notes

Founded in 1996 by Jim Brown and his sons Matthew and Daniel, the TVD Group started from humble beginnings in a shop in Leigh and has now become a leading UK provider in audio visual solutions. Putting the customer at the heart of everything it does and offering unrivalled service and quality products has acted as a catalyst for growth, which has seen the group go from strength to strength.

In 2016, to celebrate the brand's 20th anniversary and pay tribute to their late father, the two brothers decided to develop their very own exclusive TV brand, names 'Mitchell & Brown' using their father's surname and Jim's mother's maiden name.

Built by Europe’s largest TV manufacturer, who design and manufacture TV’s for almost every major brand around the world, each television undergoes rigorous control processes and testing.

Mitchell & Brown TV sets come in various sizes, including LED TVs from 20” to 75” with build in features such as Freeview Play, Smart TV apps, 4K UHD, WIFI, Hotel Mode and DVD Combi.

The Mitchell & Brown TV range comes with an industry-leading 7-year warranty, so its products have a reputation for client satisfaction and reliability.