Gloucestershire: Local Agency Expands with Marketscan Acquisition

09 July, Cheltenham: Marketscan Limited, a long-established UK provider of B2B marketing data, has been snapped up by Marketscan Data Solutions Ltd, a connected company to award-winning email marketing agency, Acquirz Limited, to accelerate Acquirz’s growth in the UK B2B data market. 

The acquisition combines two complementary businesses with a shared mission: to deliver high-performance, insight-led data solutions that help businesses reach and convert their ideal customers.  

Chris Skinner, Co-founder and Director of Acquirz, said: “We’re ecstatic to welcome Marketscan into Acquirz. By combining their strong reputation with our expertise, this partnership is a game-changer for us - it supercharges our market presence, boosting our ability to deliver even more powerful, scalable results for our customers 

“We’re excited about this new chapter and the opportunities it brings.” 

Russell Wilmot, Co-founder and Director of Acquirz added: “What I’m most pleased about is that we can continue to deliver our award-winning data solutions and services, now backed by additional resources, talent and technology. It’s the kind of personalised support our clients have come to expect, bolstered by an even broader team of data experts – all committed to helping businesses grow. It’s about providing smarter tools alongside people who truly understand their customers’ needs.” 

The acquisition expands Acquirz’s range of data and marketing services, offering access to one of the market’s most extensive and accurate sets of B2B contact lists. The combined company will offer managed B2B email campaigns, data cleansing and enrichment, audience targeting, campaign planning, and a self-service data delivery platform. 

Clients will continue to work with their existing account teams, with no disruption to service. 

Ends

Editors notes

Click HERE to view Acquirz’s virtual newsroom, where you will find: 

• Picture of Chris and Russ outside the Acquirz offices 
• Headshot of Chris Skinner, Co-founder and Director at Acquirz 
• Headshot of Russ Wilmot, Co-founder and Director at Acquirz 
• A copy of this news release 
• The Acquirz Logo 

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Verity Blake at HeadOn PR: verityblake@headonpr.co.uk/ 07920 792183             

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About Acquirz  

Acquirz is an award-winning market leading B2B data solutions and email marketing lead generation agency, dedicated to transforming the way businesses connect with their target audiences. In 2024, they won Best New Business Campaign at the UK Agency Awards. They then went on to win the gold award for Best B2B Campaign at the Performance Marketing Awards 2025.  

With a focus on innovative email strategies deployed using cutting-edge technology, Acquirz helps businesses identify and engage potential customers with precision and efficiency. Their expertise spans across all B2B industries, allowing them to tailor their approach to meet the unique needs of each client.    

With a purpose-built acquisition database of over three million companies and 2.5m personal B2B emails, Acquirz outshines competitors in depth, breadth and accuracy of information. With an average client ROI of 400%, Acquirz has positioned itself as a seasoned, trusted authority able to deliver tailored, data driven solutions to a broad range of clients, including some of the world’s most iconic brands and many national SMEs.     

Its solutions include managed email campaigns, self-service email marketing software, data supply (for direct mail, calling and emailing), data cleansing and enrichment, data analysis and segmentation as well as data licensing/wholesale for reseller partners.