Blackpool PR Agency Best Bar None in the North

Blackpool public relations firm, Catapult PR, has topped the table at the prestigious Northern Marketing Awards, winning more awards than any other PR, content, digital or advertising agency across the whole of the extensively defined ‘northern’ region.

The Preston New Road-based PR agency swept to victory in the categories of Best PR Campaign, Best Tourism and Leisure Campaign and Best Retail Campaign, beating some of the biggest agencies and in-house marketing departments to the spoils.

The Northern Marketing Awards results were announced at a virtual ceremony, allowing other attendees to comment on the winners. Even after Catapult had scooped just two of its three awards, one commentator noted, “Catapult smashing it.”   The agency was a finalist for a further two awards as well, having been shortlisted for Best B2B Campaign and Best Sustainable/Green Campaign.

Catapult PR’s work for the first two award-winning campaigns was for Langley Castle Hotel in Northumberland, whilst Best Retail was for The Used Kitchen Company in London.  The pro-active campaign conducted for Langley Castle resulted in the accommodation provider achieving a phenomenal and sustained 97% occupancy rate after the first UK lockdown, with the castle maintaining higher-than-normal bookings even last week.

It also saw the UK Government using some of Catapult PR’s messaging and PR material within its official post-lockdown ‘staycation’ campaign.  Over 400 pieces of editorial were generated by the ideas that Catapult PR created and implemented.

The campaign for The Used Kitchen Company led to enhanced profile and engagement with a key target audience for the client – that of kitchen showrooms and manufacturers – as well as the launch of a groundbreaking UK recycling initiative in the form of ‘Kitchen Passports’.

Catapult PR’s managing director, Jane Hunt, says: “People think you need a big budget to have a successful PR campaign, but our award-winning track record over the past 22 years, and topping the ‘medal table’ at the Northern Marketing Awards, should show any business in Lancashire and beyond that this is not the case.  What they do need is an agency with passion, great ideas, lots of expertise and dedication.  We’re here, whenever they need us.”

Catapult PR has scooped six awards thus far in 2020, having won two PRCA DARE Awards and been named Public Relations Firm of the Year in the North England Prestige Awards, prior to winning its three Northern Marketing Awards.

Its awards cabinet is now overflowing, with 41 awards and more than 70 finalists’ accreditations in total.  Ahead of 2021 and new marketing budget setting, it is determined to find ways to offer its PR and marketing expertise to as many local Lancashire businesses as possible, in the challenging period ahead, to give them the positive impacts its other clients have enjoyed.

If you need advice on any aspect of marketing with which you feel Catapult PR could exist, call 01253 446925 and Catapult PR will do as much as possible to guide you and help inform your thinking.  The consultancy is also planning some free consultancy Zoom ‘inspiration’ sessions for businesses, so watch its website at www.catapultpr.co.uk for details.

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Editors notes

Catapult PR is a multi-award-winning PR and content writing/creation consultancy, working with clients UK-wide and boasting more awards in its trophy cabinet than you would ever imagine (it's had to stop detailing the number, as it is continually rising!). The consultancy also works with clients in locations such as Italy and France, has a Specialist CIM Diploma in Tourism Marketing and was the winner of the 2018 national CIPR Excellence Award for Best Travel, Leisure or Tourism campaign. However, that's not its only specialism - think awards in retail, pet, insurance, community relations, arts and culture, photography and design and campaign challenges and you will begin to get a feel for how its award-winning approach to PR is contagious, across many sectors.