Messi-Ronaldo Card Pulled at London Card Show sells for a Whopping £67,000, Making it One of World’s Most Valuable Football Cards

London, September 2024 – Held recently, the 13th London Card Show witnessed a momentous occasion when a rare Messi-Ronaldo Dual Auto 1/1 Superfractor card was handed over for consignment at the show.

The London Card Show took place at Sandown Park Racecourse, Surrey, and drew over 5,000 collectors, vendors and enthusiasts, celebrating a weekend of engaging activities, exclusive collectibles, and celebrity appearances from the likes of ex-England footballer David James.

Showstopper: The Rare Messi-Ronaldo Card

The rare Messi-Ronaldo card was won by Ryan, a company director from Bedfordshire, through a pack break on Jamie Byrom's Whatnot channel (jamie5jw). Jamie, a local streamer, handed it over to Ryan in one of the most exciting moments of the event. This incredible card, a Ronaldo-Messi Dual Auto 1/1 Superfractor, is part of the Topps Chrome Set, which was bought by Ryan for just £27.

The card now sold for a whopping £67,000, was up for auction on Goldin from the 12th of August to the 3rd of September, where bidders from around the world participated in the auction.

Speaking at the London Card Show, the lucky winner Ryan, a company director from Bedfordshire who also streams under the name 'rcd_cards' recounted the moment he won the card, stating, “It was a complete shock. I had no idea it was so valuable until I started getting offers of £45k plus within 30 minutes of the reveal. It was a surreal 24 hours.” 

Understanding the card's immense value, Ryan decided to deliver it to Goldin, the gold standard for sports card auctions, at the London Card Show. “We decided the safest way for Jamie to give me the card was at the London Card Show, so we organised with Topps to do the handover at their station at the show. It was the best decision to maximise the card's potential and give it to them for auction. Plus, I didn’t fancy taking something so expensive and important home with me,” Ryan explained.

Jamie Byrom, also said at the event, “When I revealed the card on my Whatnot channel, I shouted 'oh my god' a fair few times and woke up my wife and daughter, which didn't go down too well. It was a once-in-a-lifetime card pull for me and my channel.”

Speaking at the London Card Show, Art Torres, Consignment Director at Goldin, highlighted the significance of the card: “This is the biggest Chase card from this year's Topps Chrome product. It's a 1/1; it's a superfractor Ronaldo–Messi, you can't go wrong! One of the biggest cards in existence.”

Goldin, the subject of a recent Netflix documentary, also chose the London Card Show for the card’s handover. Torres said, “I love the people that run this show; Harry and the team are phenomenal. Their hospitality and reputation is wonderful. This is my fourth show with them, and I’ve seen it grow. I decided to make this consignment happen at the London Card Show because it’s becoming a staple here for the hobby enthusiast to attend. It's soon going to be one of those shows you can't miss.”

Testament to the event’s popularity and reach, former England and Liverpool footballer David James was also among the high-profile attendees. Engaging in an exclusive Q&A session with the audience, he shared his passion for collecting, recounting his experiences as a collector since childhood and expressing his lifelong enthusiasm for the hobby. 

13th London Card Show

The London Card Show is held every three months and is a haven for sports, gaming and anime trading card and collectibles fans. The 13th edition was a resounding success and offered a plethora of activities for attendees in a vibrant and welcoming environment. The main stage featured a Whatnot Live Stream, a Topps UCC 23/24 collection box break, a Pokémon Trainer Challenge, and a live session with renowned Pokémon enthusiasts and influencers PokiChloe and PokeDean.

The ever-popular Kids Zone offered activities such as custom card creation, box breaks, arts and crafts lessons from card artists.

Fans enjoyed the Trade Zone, Live Streaming Zone powered by Whatnot, Creator Studio, Vlogger Zone, and Retro Gaming Zone, which featured iconic games like Pac-Man, Street Fighter, NBA Jam, and many more. The event also saw a special appearance from Sandra Chelwińska, the Star Wars Unlimited Artist, who made her debut by meeting fans and showcasing her artwork.

Harry Reynolds, Founder and CEO of the London Card Show, expressed his delight at the event’s success, stating, “This year's show exceeded all our expectations. The excitement around the Messi-Ronaldo card was palpable, and it was incredible to see such a rare piece of sports memorabilia find its way to our event. Our goal has always been to create a welcoming and vibrant community for all trading card enthusiasts, and moments like these make it all worthwhile."

For media inquiries or interviews with founder & CEO Harry Reynolds and COO Katie Hughes, please contact gazal@plus1comms.com. 

Tickets for future events can be purchased at www.londoncardshow.co.uk.

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Editors notes

About London Card Show

Founded in 2021, the London Card Show was set up with a singular mission: to bring card collectors of all types under one roof. What initially began as a gathering of 10 tables and 40 attendees has since blossomed into a spectacular weekend-long event, attracting over 4,000 enthusiasts from across the globe. Their journey has been ignited by the passion of fans, having recently been crowned the UK’s Card Show of the Year!

About Harry Reynolds, Founder & CEO of the London Card Show

Harry Reynolds, a natural-born entrepreneur, embarked on his journey at a young age, continually seeking innovative ways to seize opportunities and bridge market gaps. His passion for trading cards began during university, where he turned a £10 investment into an impressive £10,000 after discovering the value of cards. Harry's YouTube live streams and TikTok presence catapulted him into the UK card community, where he gained recognition for his unique trading card mystery box breaks. With unwavering determination, he pioneered the London Card Show, and saw it evolve from a small gathering to Europe's largest card event. Harry's dedication has led to global recognition, and he remains committed to fostering a welcoming and inclusive card community for enthusiasts of all backgrounds.

About Katie Hughes, Chief Operating Officer at the London Card Show

Katie Hughes, driven by a passion for creativity ignited during her school years, found her true calling in the world of marketing. After a marketing degree at university and six rewarding years within Hard Rock Cafe's marketing department, she embarked on a remarkable journey with the London Card Show. Initially unsure of what to expect from the card industry, she quickly fell in love with it. Her marketing strategy thrived on ingenuity, emphasising community engagement over traditional methods and achieving an exceptional 7% engagement rate, far surpassing industry standards. Her dedication and vision were instrumental in propelling the London Card Show to unprecedented success, doubling attendance and vendor tables within a year. Her dedication to her role, her family's support, and her commitment to the event's success have made her an indispensable asset to the London Card Show's remarkable transformation.