High Performance Precision Plus Collection

The must-have UK Brand, Tower, is set to launch a brand new Precision Plus collection for Bakers everywhere 

Leading kitchen appliance and housewares company, Tower, has announced the release of a new premium bakeware range for customers across the UK and ROI this spring called the Precision Plus collection.

Baking enthusiasts are aware of the importance of using cake tins and baking trays that are built to withstand everyday wear and tear; hence, after following current trends, Tower has created the Precision Plus bakeware range to make baking much simpler.

Featuring an exceptional non-stick coating that is seven times stronger than others, the Black Diamond coating ensures delicate cake creations are easily released from the tins, while easier to clean as food does not stick to them. Made from a strong and durable material, the products are extremely hard-wearing, standing the test of time, allowing the user to continue creating their favourite cakes and treats over and over again. The Precision Plus collection is safe to use in the oven up to 260°C, is warp-resistant and the coating allows the use of metal utensils without damaging the products. This premium range of bakeware also keeps the environment in mind; its eco-friendly materials are free from harmful toxins and chemicals such as BPA and PFOA.

Offering any baking and cooking enthusiast an abundance of choice, with a selection of 28 products, customers can complete an array of cooking tasks with superb results.

The extensive Precision Plus collection is complete with:

• 4x Loose Base Sandwich Tins (size: 23cm, 20cm, 18cm, 15cm)
• 5x Spring form cake tins (size: 25cm, 23cm, 20cm, 18cm, 15cm)
• 5x Loose base deep cake tins (size: 25cm, 23cm, 20cm, 18cm, 15cm)
• 1x Square bake pan (size 23 x 23 x 4cm)
• 2x Deep and shallow muffin tins (size: 35 x 27 x 3cm) and (size: 35 x 27 x 1cm)
• 2x loaf tines 2lb and 1lb (size: 23x 13 x 7cm) and (size: 18 x 9 x 5.5cm)
• 2x Large and Medium Baking trays
• 2x Large and medium brownie pans
• 2-in-1 Crisp and sear tray
• 2x Large and medium roasting pans
• 1x Deep pie tin
• 1x Pizza tray
• 1x Roaster with rack
• 7x Nylon kitchen tools
• 8x stainless steel kitchen tools
• 12x kitchen gadgets

With the rise in baking enthusiasts deriving from the Covid19 Pandemic, the global market research provider, Mintel, found that 55% of people found a new desire to spend more time in the kitchen, with 28% having begun baking more since being confined to their homes in May 2020. As the months go by, the interest continues to increase, with many consumers using it as a tool to help unwind and relax.

The new Precision Plus Bakeware collection is set to launch in Spring 2022 and will be available to purchase via www.towerhousewares.co.uk

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Editors notes

Iconic and British, that’s Tower. We are proud to have over 100 years of experience in manufacturing and design excellence, providing homes with everyday kitchen essentials.