Chicco Returns to Harrogate Nursery Fair 2025 with Iconic Bestsellers and Exciting New Launches.

Chicco is proud to return to Harrogate Nursery Fair with a stand that celebrates its breadth of expertise and new innovations. Retailers and industry professionals are invited to visit the Chicco team at Hall M, Stand M5, where a carefully curated selection of products will demonstrate why the brand remains a global leader in innovation, safety, and design. 

Exciting New Launches for Chicco

Following on from the success of the Baby Hug Pro 5-In-1 Crib, this year Chicco will unveil several exciting launches and the Baby Hug 4-in-1 Armonia is a clear standout. With its ability to transition seamlessly from a cosy crib to a recliner, to a highchair, to a first chair in a few simple moves, it has made it one of the most versatile products on the market. The Baby Hug 4-in-1 Armonia evolves with a new contemporary design inspired by calm Scandinavian interiors that perfectly complements the wider Armonia collection.

Alongside its exciting new launches, Chicco will also feature its much-loved best sellers. The Next2Me range of bedside cribs allows babies to stay close to their parents, providing a comfortable night’s sleep. A selection of perfectly fitted crib sheets and mattress protectors are also available to complete this iconic sleep solution. With over a decade of experience in bedside sleep solutions, the Chicco Next2Me Armonia is the latest evolution in Chicco’s trusted Next2Me range. As the original creators of the bedside crib, Chicco has spent 11 years refining the design to support families through those early months. Thoughtfully crafted with both parent and baby in mind, the Armonia blends comfort, safety and style into one beautifully practical sleeping space.

The brand new Mommy Pod 4-in-1 offers babies a soft, comforting place to lounge and play under supervision. Whether it’s cuddles, tummy time, or just a quiet moment together, it’s designed to support those special everyday routines. Seating inn ovation continues with the Meraviglia and 3-In-1 Zest Folding Highchair, the versatile Bento chair,

and the Meraviglia Evolutive Learning Tower 4-in-1. From encouraging hands-on exploration to transforming into a table, stool, or step stool, the Learning Tower is not just a product, but a partner in discovery, creativity, and family connection. Chicco’s new Zest Highchair has been designed to take the stress out of weaning and feeding, offering a solution that is lightweight, stylish and brilliantly practical. Parents love this highchair as its Ultra-lightweight and compact – The multi-functional highchair is easy to move around the home, weighing only 4.5kg. When not in use, the highchair neatly folds away to a compact size, complete with space-saving tray storage on the rear of the legs

From Sleep to Play

Also debuting is the Zen Wave Rocker, which combines a gentle baby-led soothing motion with a sleek, contemporary look that suits the modern home. Parents have always relied on gentle rocking to comfort their little ones, and Chicco has taken this instinctive motion and transformed it into a modern, design-led solution. The Zen Wave Rocker combines natural movement with contemporary styling, offering families a product that is as beautiful as it is practical. Parents love this because it provides endless entertainment – Includes a detachable toy bar with 3 enchanting toys to soothe and entertain. Chicco will also introduce two new baby bouncers the Mia and the Magia, both with minimalist design and various colour options to fit perfectly into any home.

Play is an integral part of Chicco’s world, and at Harrogate, the brand will present a selection of new toys alongside established favourites such as the Chicco Ducati Balance Bike +, an exclusive balance bike designed to help children aged 2 to 5 years develop confidence and coordination while having fun. From early learning to imaginative play, Chicco toys are designed not only to entertain, but to nurture children’s development, curiosity, and creativity. This commitment to play highlights the brand’s holistic approach, ensuring that children’s emotional, physical, and cognitive needs are considered at every stage.

Chicco’s expertise extends far beyond furniture. The stand will also feature a wide range of nursing and weaning essentials, including solutions to support feeding and oral hygiene, alongside practical seasonal items such as suncare, mosquito repellents, aftercare, and sunglasses. These products will sit alongside the trusted Baby Moments skincare collection, designed with gentle formulations for delicate skin, and the vibrant Chicco POP, a cosmetic range dedicated to Kids & Tweens to make bath time enjoyable and fun.

Chicco: Supporting Families Through Every Stage

Chicco is the only brand in the world capable of providing complete solutions that accompany families through every phase of their child's growth. The Chicco brand represents the commitment of a company whose comprehensive expertise in the baby care sector (excluding food) and vast range of products and services mean it can meet even the smallest needs. Chicco products are the result of continuous dedicated research and development that innovates through direct dialogue with families, careful observation of children, the work of the Chicco Research Centre and constant collaboration with experts and the medical and scientific world.

By bringing together cribs, rockers, highchairs, skincare, feeding solutions, and toys, all under one trusted name, Chicco demonstrates the strength and scope of its offering. Every product on show at Harrogate reflects the brand’s understanding that parenting is a journey filled with both big milestones and small everyday moments, all of which deserve thoughtful, reliable support. Retailers and industry partners are warmly invited to visit Hall M, Stand M5, to discover how Chicco continues to inspire modern parents and set the pace for innovation across the nursery sector.

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Editors notes

RKW is the trading division of Sutton Venture Group established in 1989. The family business employs over 500 staff through its offices in the UK, Hong Kong, India and China. The company designs, manufactures and distributes small domestic appliances and housewares for its owned and licensed brands which include BLACK+DECKER, Tower and Swan along with distributing leading brands such as Breville, Lavazza, Smeg and Russell Hobbs.