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And the winners are….2020 Glee at Spring Fair New Product Showcase winners confirmed

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Read Time: 3 mins

Earlier today (2nd February, NEC Birmingham) the third annual Glee at Spring Fair New Product Showcase Awards – in association with Garden Trade News - was the centre of much industry buzz as the ‘best in show’ were selected by a panel of industry experts, with the winners being celebrated in a special awards ceremony.

This year’s judging panel was made up of Trevor Pfeiffer of Garden Trade News; Boyd Douglas Davies, Communications Director at British Garden Centres; Steve Myatt, MD of Kiwiosity and garden centre consultant; garden retail guru and part of the Pughs Garden Centre senior management team, Roger Crookes; and James Ducker, Managing Director of Longlands Garden Centre. Together the judges selected three outstanding products from a record-breaking number of entries, each recognised for their unique design, saleability and innovative approach to bringing to market products that will drive profits in the coming seasons.

The product scooping first prize and being awarded the ‘best in show’ is Nano Tape from Creative Products. This innovative traceless, waterproof and reusable tape makes it easy to complete a range of interior and exterior DIY projects such as hanging photos and frames, as well as fixing rugs and table legs, whilst providing the ultimate strength and durability.

Two highly commended products were also selected by the judges. The first highly commended was the Bellevue Rocking/Reclining Set from Innovators International. This grey rattan collection combines the ultimate in comfort with the classic ‘tea for two’ style of outdoor living. Incorporating gas lift technology for the smoothest possible recline, with zero maintenance rattan and aluminium the Bellevue Rocking/Reclining Set is a great update for the outdoor living category.

The second highly commended product and taking its 2020 Glee at Spring Fair New Product Showcase win total to two, is Creative Products with its Fat Ball Garland. This update to the best-selling wild bird food product was praised by the judges for its ability to drive sales further, whilst providing consumers with the ability to create flexible and creative feeding solutions.

Finally, the judges requested special mention for four additional products. Those products are:

·        Fargro – Till Planter: a self-irrigating planter which is perfect for potted herbs

·        Charles Taylor – Wentworth Two-Seater Arbour: a two-seater Arbour with removable roof and versatile seating

·        Dizmezs - Baby Reindeer: an ecological wooden reindeer decoration

·        Travellers Finds – Mini Plant Stakes: handmade decorative plant stakes perfect for indoor and outdoor usage

Matthew Mein, Event Director for Glee, said of the winners: “Congratulations to all the winners of the 2020 Glee at Spring Fair New Product Showcase. The quality of product on display are of the highest possible standard and demonstrate the breadth of products on offer from our exhibitors. Congratulations to all those that were recognised as part of this awards programme, and thanks to all those that entered. Finally, thanks to the judges. Their time and input are greatly appreciated.”

Find out more

Glee and now, Glee at Spring Fair, is the UK’s leading garden retail show. Both events focus on building year-round profits within core product categories including garden care, landscaping, outdoor living, garden design, pet, speciality food and catering, home, gift and clothing, and plants. Each year the two events attracts thousands of buyers from top retailers, such as leading UK garden centres, builders’ merchants, multiple retailers, and DIY stores. To keep up-to-date on all the latest news visit www.gleebirmingham.com or for details on exhibiting at Glee 2020 or Glee at Spring Fair 2021, call +44 (0)203 3545 9752.

Ends

Editors notes

Comprising a uniquely collaborative network of senior PR professionals based at offices around England, Hornby Whitefoot PR has helped a wide range of companies and brands to communicate their news, build business and reposition their reputations since 2015. From strategy to tactics, project management to copy-writing, Hornby Whitefoot PR offers flexible, proactive public relations expertise, founded on real business and marcomms understanding. And our ‘open book’, annual budget or project-based approach – with no murky retainers to hide behind – means you can trust us to make your money go further. Specialisms include the garden, home and lifestyle sector, and the automotive aftermarket industry.

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