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Don’t miss the chance to get your lawn into shape before summer, says Johnsons Lawn Seed

Published:
Read Time: 4 mins

New Tuffgrass with Dog Patch Resistance is the perfect blend for sowing a new lawn, repairing patches or overseeding, and it won’t turn yellow due to dog wee

The nation’s gardeners would have to be barking mad to miss the chance to restore lawn order before summer arrives. Sowing, overseeding or patch repairs have never been easier, thanks to the arrival of Tuffgrass with Dog Patch Resistance – a unique new blend that’s scientifically proven to resist dog urine damage.

While lawn seed will germinate throughout the growing season, gardeners are advised to sow new lawns as a priority this month, allowing roots to establish before temperatures rise in early summer. Johnsons Lawn Seed recognises that, with garden centres locked shut until 13th May, many gardeners were unable to get hold of the products required to start new lawns into growth during the optimum spring sowing period of March to April, which coincided with the nationwide lockdown.

With global air travel virtually grounded and enforced staycations on the cards this summer due to the coronavirus pandemic, lawns are set to be the focal point of gardens as families holiday at home and spend quality time outdoors. This places added pressure on gardeners to sow or repair lawns as a priority during May, and get new grass growing before the warmer months arrive.

New Tuffgrass with Dog Patch Resistance from Johnsons Lawn Seed holds the key to rapidly establishing new lawns that are tough enough to stand up to the wear and tear of family use during these times of lockdown at home. Suitable for new lawns, overseeding and fixing patches, the mix of fine-leaved dwarf perennial ryegrasses is ideal for play areas, too.

In a UK first, the blend contains naturally tolerant grass species that won’t turn yellow when drenched with dog urine – perfect for households who share their gardens with pets. Even if dogs use lawns as their toilet, grass will remain lush, green and patch-free – without any need to change a pet’s diet or behaviour. If slight discolouration occasionally occurs, grass will recover.

Johnsons Lawn Seed’s Guy Jenkins said: “With garden centres open again and social distancing measures in place to protect the safety of shoppers and staff, gardeners can now get hold of quality grass seed that, if sown immediately, will germinate fast and take root before temperatures rise. New Tuffgrass with Dog Patch Resistance is tailored to the needs of family gardens – perfect for this summer’s staycations – as it’s scientifically proven to resist dog urine damage while standing up to a punishing regime of heavy household wear and tear.”

With an estimated 9.9million dogs in the UK and 26% of UK adults owning a dog*, lawns are at heightened risk of damage from dog wee during the staycation season. Pet fouling can leave unsightly yellow or brown circular patches on lawns, which often display bright green edges. In a bid to find a solution to the problem, scientists at DLF Seeds in Denmark, the parent company of Johnsons Lawn Seed, carried out 672 tests using 168 varieties of grass, leading to the development of Tuffgrass with Dog Patch Resistance. The unique new grass seed will also stand up to low temperatures and snow, with excellent drought-resistance.

The natural product contains only 100% grass seed and nothing else, ensuring that it is safe for family use. Tuffgrass with Dog Patch Resistance has an SRP of £4.15 for a 250gm pack and £7.25 for 500gm. A 1.5kg pack has an SRP of £16.99 while a large 5kg pack has an SRP of £44.

Find out more

To find out more about Johnsons Lawn Seed products please visit http://www.johnsonslawnseed.com/product-range.aspx

[Pull-out box] How to use Tuffgrass with Dog Patch Resistance

·     Sowing and establishing a new lawn using Tuffgrass with Dog Patch Resistance requires no more effort than starting any other type of lawn from seed. It is a one-off job that will quickly result in a robust new lawn. It is recommended that dogs are temporarily excluded from areas of newly sown lawns to prevent issues with grass seed becoming embedded in pets’ feet, ears or fur.

·     To sow a lawn from scratch, remove old turf and eliminate perennial weeds before digging or rotavating the soil, incorporating well-rotted organic matter if the soil is poor. Remove stones and debris then tread the area level, before raking. Apply general-purpose fertiliser, rake the area level again and you’re ready to sow.

·     Sow Tuffgrass with Dog Patch Resistance seed evenly then lightly rake the new seed into the soil surface. Gently water, so as not to disturb the seed, and remember to keep newly germinated lawns watered while they establish, if conditions are dry.

·     Tuffgrass with Dog Patch Resistance can be used for overseeding, which will gradually introduce improved levels of dog urine resistance into existing lawns.

·     Where gardeners only have small areas of dog urine damage present in lawns, Tuffgrass with Dog Patch Resistance can be used to repair patches.

*Dog ownership statistics from pets charity PDSA.

ENDS

Words: 802

For more information, interviews or images please contact:

Kimberley Hornby      Tel: 07851610573      Email: kimberley@hornbywhitefootpr.co.uk

Marc Rosenberg       Tel: 07931645170     Email: marc@hornbywhitefootpr.co.uk

Ends

Editors notes

Comprising a uniquely collaborative network of senior PR professionals based at offices around England, Hornby Whitefoot PR has helped a wide range of companies and brands to communicate their news, build business and reposition their reputations since 2015. From strategy to tactics, project management to copy-writing, Hornby Whitefoot PR offers flexible, proactive public relations expertise, founded on real business and marcomms understanding. And our ‘open book’, annual budget or project-based approach – with no murky retainers to hide behind – means you can trust us to make your money go further. Specialisms include the garden, home and lifestyle sector, and the automotive aftermarket industry.

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Tuffgrass group image.jpg

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Johnsons Lawn Seed logo.jpg

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Tuffgrass 675g.jpg