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Buyers placing an order with Deco-Pak at Glee (NEC Birmingham, 10th – 12th September) are being offered a unique opportunity to enter a special raffle as part of the company’s 15th anniversary celebrations – with big prizes up for grabs in the draw.
Deco-Pak, now run by the second generation of the same family, has devised a new Retail Theatre concept for Glee that will see the stand divided into four distinct trend-led themes that are impacting consumer spending: Sustainability, Zen & Wellness, Play, and Enhance, with the inspirational display featuring new products and complimentary lines from other suppliers to demonstrate how creative cross-merchandising ideas can drive sales.
Visitors to the stand will be in with the chance of winning four fantastic prizes, which coincide with Deco-Pak’s four key focus areas. These big ticket wins include:
– Zen and Wellness: truly relax with a revitalising, luxurious pamper weekend for two in Milan. The winner and a friend will be able to unwind during a VIP spa weekend, enjoying the pool, sauna, steam room and gym, followed by their preferred option of a treatment.
– Sustainability: the winner will be off to stay at a 100% carbon neutral Quiet Site the breathtakingly beautiful Lake District. With accommodation in an eco-friendly pod, which benefits from being snug in winter and cool in summer, the lucky recipient will be able to enjoy lakeside walks and stunning views across one of the most picturesque landscapes in the UK.
– Chelsea: there is no more glamorous a prize in horticulture than two VIP tickets to the world-famous RHS Chelsea Flower Show. Taking place in May in the grounds of the Royal Hospital, the winner will be able to marvel at gold medal-winning floral displays in the Great Pavilion and be wowed by the most spectacular show gardens on Main Avenue. Tickets courtesy of the Chelsea Horticultural Range from Deco-Pak.
– Play: the ultimate family prize – a ticket for four to experience a fun-packed family play day at Diggerland UK. Located at sites in Kent, Devon, Durham and Yorkshire, 20 rides and drives offer plenty of action for all ages, with everything from real JCBs and excavators to dodgems and go-karts providing a thrilling day out!
Deco-Pak Director, Craig Hall, said: “Deco-Pak is a family company, as are many of our garden centre customers, and we are constantly seeking to excite and innovate, with trend-led products at our heart and a service-focused approach that goes above and beyond expectations. While our Retail Theatre concept throws the spotlight on our inspirational merchandising solutions, bespoke service and exclusive ranges, the VIP prize draw reinforces our position as a family-run business that is always seeking to strengthen our relationships with customers old and new alike.
“By visiting our stand at Glee, buyers will witness the potential of decorative aggregates to change the look of a garden or outdoor space in a fraction of the time, and at a fraction of the cost, of bigger landscaping projects, reaffirming our belief that decorative aggregates form the basis of garden design and should be displayed prominently in-store. I welcome the opportunity to show Glee visitors how easy it is to encourage consumers to enhance and transform their outdoor areas – and to partake in a bit of fun by entering our VIP prize draw, with the chance to win truly fantastic prizes.”
Find out more
To find out more about Deco-Pak’s latest introductions and bespoke Retail Theatre merchandising solutions, please visit the company on stand at Glee 2019, Hall 20, stand Y40-Z41.
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Deco-Pak is a family run decorative aggregates, outdoor play and wild birdfeeder and nestbox supplier. It supplies traditional garden centres, DIY and toy retailers all over the UK. Their packing and distribution facility is based in Brighouse, near Halifax in West Yorkshire. 90% of its decorative aggregate products are sourced in the UK, and all of its plastic and card packaging is fully recyclable where facilities exist.
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Comprising a uniquely collaborative network of senior PR professionals based at offices around England, Hornby Whitefoot PR has helped a wide range of companies and brands to communicate their news, build business and reposition their reputations since 2015. From strategy to tactics, project management to copy-writing, Hornby Whitefoot PR offers flexible, proactive public relations expertise, founded on real business and marcomms understanding. And our ‘open book’, annual budget or project-based approach – with no murky retainers to hide behind – means you can trust us to make your money go further. Specialisms include the garden, home and lifestyle sector, and the automotive aftermarket industry.