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Woodlodge to launch Down to Earth at Glee – a stylish range of quality plant supports and gardening accessories

Published:
Read Time: 3 mins

Woodlodge, the UK’s leading supplier of pots and containers, is announcing a major expansion into the gardening accessories market with the launch of its new Down to Earth range – a line-up of high-quality gardening goods ranging from obelisks to decorative trellis and plant supports that blend in with the latest consumer trends.

 

The range will be revealed for the first time at Glee (NEC Birmingham, 10th – 12th September), where buyers will be able to see the full offering and examine the potential of Down to Earth products to grow the buoyant plant support and garden accessories sectors.

 

Down to Earth is a natural extension for Woodlodge, with a plethora of new products that sit alongside the company’s extensive pot and container offering. The new range will sit perfectly alongside Woodlodge’s existing square tree stakes that are already stocked by garden centres nationwide.

 

Down to Earth will feature ornamental plant supports and accessories that are in high demand from consumers. The range includes metal plant supports in the form of obelisks, as well as pot trellis and pot stands. Decorative garden trellis will be available in a selection of fashionable shades, from natural wooden appearance to ever-popular green.

 

Michael Wooldridge, Managing Director at Woodlodge, said: “The markets for ornamental plant supports and gardening accessories are well established and ideally positioned for growth. One significant trend that we’ve witnessed over recent years is how gardens – particularly at new build properties and in urban areas – are becoming smaller. That’s where garden arches, trellis and obelisks play a vital role, enabling homeowners to create privacy in their gardens. The addition of height can result in a stunning focal point, establishing a sense of depth in gardens, especially once climbing plants have been introduced. The launch of Down to Earth will enable retailers to significantly ramp-up their offering, appealing to consumers who want to make the most of every inch of garden space, as well as to shoppers who are seeking quality gardening accessories.”

 

Woodlodge’s new Down to Earth range will also encompass stylish metal decorative hooks, as well as tree ties and round tree stakes to enable consumers to establish young trees in gardens. Pot trollies will help gardeners to easily move heavy container plants for best effect, while both bamboo and metal canes will appeal to shoppers looking for products to support flowers and vegetable plants in gardens and on allotments.

 

To see Woodlodge’s new Down to Earth range, visit the Woodlodge exhibition space at Glee (stand 6S30-T31) on 10th – 12th September.

 

Or for more information about the company’s market-leading product offering, visit www.woodlodge.co.uk

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Notes to Editors:

Woodlodge is the UK’s leading supplier of garden pots, with a reputation for excellence and expertise in the design and distribution of garden ware. The family business has been trading since 1987, prioritising quality and end-to-end customer service. Woodlodge distributes products to over 2,000 garden centres and retail outlets nationwide.

For more information or images please contact the Woodlodge PR team:

Kimberley Hornby      Tel: 07851 610573      Email: kimberley@hornbywhitefootpr.co.uk

Marc Rosenberg             Tel: 07931 6454170       Email: marc@hornbywhitefootpr.co.uk

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Editors notes

Comprising a uniquely collaborative network of senior PR professionals based at offices around England, Hornby Whitefoot PR has helped a wide range of companies and brands to communicate their news, build business and reposition their reputations since 2015. From strategy to tactics, project management to copy-writing, Hornby Whitefoot PR offers flexible, proactive public relations expertise, founded on real business and marcomms understanding. And our ‘open book’, annual budget or project-based approach – with no murky retainers to hide behind – means you can trust us to make your money go further. Specialisms include the garden, home and lifestyle sector, and the automotive aftermarket industry.

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