Hillier Garden Centres Unveils Exclusive New Poinsettia ‘Crown of Christmas’ for 2025, Supporting The King’s Foundation

 Hillier Garden Centres is delighted to announce the launch of a brand-new, exclusive poinsettia variety for Christmas 2025 named ‘Crown of Christmas’. This stunning pink poinsettia will be available in limited quantities exclusively through Hillier Garden Centres and is set to bring a fresh, elegant twist to the festive season. 

As part of this special launch, £2 from every sale of the Crown of Christmas poinsettia will be donated to The King’s Foundation, reflecting Hillier’s ongoing commitment to supporting meaningful environmental and community initiatives across the UK. 

Founded by His Majesty King Charles III in 1990, The King’s Foundation is inspired by the King’s vision for creating harmony between people, places, and the planet. The charity delivers education, community-building, and placemaking programmes that champion sustainable living and help communities thrive. 

“We are incredibly proud to introduce this beautiful new poinsettia variety for Christmas 2025,” said Emma Fell, Head of Horticulture at Hillier. “The Crown of Christmas is not only a standout festive plant, but its launch also provides an opportunity to support the inspiring work of The King’s Foundation. We hope our customers will enjoy bringing this unique variety into their homes while contributing to a cause that enriches communities and the natural world.” 

The Crown of Christmas poinsettia will be available exclusively at Hillier Garden Centres from November 2025, while stocks last. 

For more information about Hillier, please visit www.hillier.co.uk. 

Ends

Editors notes

“To inspire the creation of green living spaces for now and the future” Hillier is one of the leading names in the horticultural industry, with 160 years of growing and retail experience.

Founded in 1864 by Edwin Hillier, the company remains a family-run nursery with the fifth generation now actively involved in the family business as it continues to grow.

Not only is Hillier the largest producer of semi-mature trees in Europe and grower of over one million plants at its Hampshire nursery, but it also employs over 750 staff across its nursery, amenity trees and 22 garden centre divisions and is a flourishing multi-million pound company. It proudly holds the world record for the most consecutive gold medals awards at the world-famous RHS Chelsea Flower Show, with 74 wins.

As one of the leading growers in the UK, Hillier is involved in many peat-free initiatives, including the RHS Peat-Free Fellowship, the largest peat-free collaborative research project globally. The company was amongst the first nurseries to become 100% peat-free across both its production nursery and retail garden centres, and all Hillier plants are grown in peat-free compost.

Recent successes for the company include the launch of its online shop, the substantial redevelopment of Hillier Garden Centre Newbury and the acquisition of the Rosebourne Garden Centre Group in November 2022, as well as sponsorship of BBC Gardeners’ World Live and BBC Gardeners’ World Spring Fair, and the incredibly popular free ‘Hillier Gardening Club’ loyalty program which now has over half a million members.

Renowned for being a leading breeder of plants in the UK at its 100% peat-free nursery in Hampshire, each year Hillier introduces amazing new varieties. Many of these have become essentials in British gardens and the company continues with the tradition of innovation and the introduction of new garden plants in the present day.