Porcelain Superstore Unveils Myth: A Real-World Tile with Fairy Tale Appeal

With its stunning good looks, undulating texture and reflective glaze, the latest wall tile range from Porcelain Superstore sounds like something from the pages of an interior design fairy tale.

But rest assured, these tiles are very much real.

Introducing Myth.

Offering a contemporary take on a classic subway tile, Myth is long and sleek while gentle colour variations draw the eye.

Abbas Youssefi, who founded Porcelain Superstore alongside brothers Ben and Sam, said: “We love hunting for tile collections that will inject life and transform any space, and with Myth we have hit the jackpot.

“There is just so much to love about this collection. It has a real depth of colour while its elongated shape will draw the eye and make any room feel more expansive. Plus, its glossy finish will glisten in the light.

“Myth packs so much style into a wall tile and we know it’s going to be one of our most popular tiles over the coming months.”

The ceramic tile is available in three colourways: a rich green, serene aqua and classic white.

It is ideal for bathrooms, kitchens and even fire surrounds, and will retain their gorgeous good looks with a simple clean – no detergents required. 

Myth is now available from Porcelain Superstore, priced at £48 per m2.

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Editors notes

ABOUT PORCELAIN SUPERSTORE

Independent and family-run, the brothers behind Porcelain Superstore might have been brought up in the tile industry, but they aren’t afraid of shaking it up.

Passionate about porcelain, they scour Europe and beyond for their curated collections, which are handpicked from only the most respected tile factories.

Only the best-looking and top-quality tiles make it to their warehouse where bright, vibrant geometrics sit alongside more traditional large format tiles to offer customers the widest choice of quality porcelain tiles.

Throw in exceptional customer service and five-year guarantees on all tiles and it’s easy to see why Porcelain Superstore are not afraid of breaking the mould. 

For more: porcelainsuperstore.co.uk

Porcelain Superstore is represented by homes & interiors PR specialists jwcpr