Reaching new audiences! Henchman debuts first television advertisement
Published:
Read Time: 2 mins
Henchman, the leading provider of specialist ladders for home gardeners and professionals, has unveiled its first-ever television campaign, launching an exciting new advertisement in partnership with Sky.
The advert’s ‘man versus hedge’ plot follows the story of David, a typical home gardener determined to conquer an unruly hedge - with the help of his trusty Henchman ladder.
David is faced with the chore of cutting his hedge, now he has a problem of how to cut it safely on the uneven ground in his garden. Not finding a suitable solution, he pauses, has a cup of tea, and then we see him on a different day looking happy as he walks on scene with his new Henchman tripod ladder.
Offering customers the only BSI EN131-certified tripod ladders on the market, Henchman’s Fully Adjustable Tripod Ladder range features advanced safety features including non-slip platforms and rungs, sturdy tripod legs, and secure hedge-proof locking mechanisms, which ensure users can work with confidence at any height. As David takes on the hedge, the advertisement shines a spotlight on how every gardener needs a set of Henchman ladders to get tasks at height done safely!
“The Henchman story began 30 years ago,” says Owen Simpson, managing director of the company. “Since then, we have grown from a small family business to leading ladder specialists, and we’re incredibly proud to help keep both professional gardeners and home gardeners safe while working at height.”
“We are so excited to launch our first TV campaign which we hope viewers will find both entertaining and informative, demonstrating the many benefits of our multi award-winning range.”
"It’s pivotal time for the business, having recently won several prestigious awards for our Fully Adjustable Tripod Ladder and launching the new Henchman Lifting Harness, so this investment into wider marketing activities marks a significant milestone for us as we continue to expand our company reach and showcase the safety and reliability of Henchman Ladders to a broader audience.”
To find out more about Henchman visit
Ends
Editors notes
Henchman has been a pioneer of specialist garden ladders and safe hedge-cutting platforms since 1994, when it launched its first model at the RHS Chelsea Flower Show.
Founded by father and son duo Mike and Tom Kitching, over the past three decades the company has evolved from a small family business to the leading garden ladder brand in the UK.
Based in Wiltshire, the dedicated design team at Henchman offers a wide range of unique products created to keep customers safe on uneven terrain while working at height.
Its collection includes the cutting-edge Fully Adjustable Tripod Ladder, Fully Adjustable PRO Tripod Ladder, the Hi-Step Platform, the Wheeled Henchman, as well as a range of large capacity wheelbarrows and accessories, all designed to make gardening a safe, sturdy and enjoyable experience.
Henchman has pioneered the way in ladder safety and is the first and only fully EN131 certified Tripod Ladder on the market in the UK and the rest of the world.
From the National Trust, to the England Rugby team and Royal Households, and not forgetting thousands of gardeners, DIY-enthusiasts and professionals, Henchman helps its customers get the job done, safely.
