Seedball sees in spring with new product launches and a prestigious award nomination

Seedball, the original seed ball company, has expanded its product range with the launch of new Make Your Own Kits and an updated version of its best-selling Urban Meadow seed ball tin. These exciting additions provide retailers with fresh, engaging options for consumers ahead of the gardening season. These new products lines will be available in addition to its existing range, including its Set of Five Herb Tubes, which has recently been announced as a finalist for the Gift of the Year Awards in the gardening category. The product has been universally loved by consumers looking for a unique gift for nature-lovers, and the award emphasises the brand’s continuing innovation and appeal.

Make Your Own Seed Balls Kits

Following the success of its original Make Your Own Kit, Flowers for Bees, Seedball has introduced two new varieties: Garden Meadow and Flowers for Butterflies. These kits provide everything needed to create seed balls at home, with user-friendly instructions and eye-catching packaging, making them a family favourite - just in time for the Easter half-term.

Each kit contains a selection of native wildflower seeds, designed to brighten gardens while benefiting local pollinators and wildlife:

·       Garden Meadow Kit – Includes British wildflowers like cornflower, musk mallow, meadow cranesbill, and oxeye daisy, offering a vibrant, long-lasting display.

·       Flowers for Butterflies Kit – Features butterfly-friendly species such as forget-me-not, yarrow, purple loosestrife, and red campion, in shades of blue, pink, and lilac.

These kits provide hours of fun for families and wildflower enthusiasts while supporting local ecosystems.

Urban Meadow Seed Ball Tin 2025 Edition

An updated version of the earlier urban meadow tin, the Urban Meadow 2025 edition offers consumers a robust selection of wildflowers suited for roadsides, city gardens, and built-up metropolitan areas - bringing nature back into urban spaces.

Created in collaboration with River of Flowers, an initiative dedicated to connecting urban meadows worldwide, this edition includes a mix of annual and perennial wildflowers, such as common toadflax, cowslip, cornflower, and meadow cranesbill. The tin’s striking urban landscape illustration is designed to stand out on shelves and capture consumer interest.

Set of Five Herb Tubes - Gift of the Year Finalist

Seedball launched its popular Set of Five Herb Tubes in 2024, and it soon became a favourite among consumers. After winning the prestigious ‘Best Product Award’ at GLEE, Seedball is proud to announce the set has been shortlisted as a finalist for 2025’s Gift of the Year award.

The Set of Five Herb Tubes consist of basil, wild rocket salad, mint, chive and parsley. Offering consumers a fun and easy way to grow their own goodness at home. Each tube is beautifully illustrated with its vibrant and easy-to-spot colourful aesthetics.

The winners of the Gift of the Year Awards will be announced later this year, with Seedball hoping to secure the top spot in the garden category.

To view Seedball’s wider collection or to enquire about stocking Seedball products, visit www.seedballtrade.co.uk

Ends

Editors notes

Seedball was founded by two conservation scientists wanting to boost biodiversity and help wildlife.

Seedball Ltd is an innovative organisation on a mission to help increase the abundance of British wildflowers and the wildlife that depends upon them.

Owned by Project Maya – a non-profit enterprise - Seedball manufactures wildflower seed balls using a unique innovation of wildflower seeds mixed with clay, peat-free compost and chilli powder to naturally protect seeds from predators. Its products are sold in over 500 stores in the UK, including Kew Gardens, The Woodland Trust and Blue Diamond Garden Centres, as well as online retailers such as Crocus and Marie Curie. Each year, Seedball also donates products to hundreds of schools and community groups to help support their nature projects.