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Start-Rite exceeds all industry testing standards with its rigorous quality assurance mark.
Start-Rite shoes are tested on a number of different surfaces, in line with modern living. The archaic industry requirement is one surface: slate.
Waterproof shoes are flexed underwater 30,000 times in a water tank. Rip-tape fastenings are opened and closed 5,000 times. D-rings, stitch strength and super strong nylon bonded threads are double industry standard requirement. Every new style shoe is trialled by children over a three month period. If a prototype shoe doesn’t look as good as new after the equivalent of 100,000 steps then it doesn’t make it into the range.
Read more about Start-Rite's built-in quality: https://www.startriteshoes.com/quality-built-in/
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Heritage British children's footwear company.