RKW becomes exclusive UK distributor for Chicco, bringing the beloved Italian baby brand to Harrogate!

RKW is delighted to present a wide range of the brand’s innovative products. Chicco aligns perfectly with RKW’s values, putting the customer at the heart of everything it does whilst meeting strict quality standards. Its mission is to provide customers with exceptional quality products that offer unbeatable value for money, and to exceed expectations in both delivery and service. To continue this mission, RKW aim to leverage its expertise to circulate Chicco’s wide range of products.

For over 60 years, Chicco has been a trusted leader in the baby industry, renowned for its commitment to safety and its parent-first approach. Chicco goes beyond offering products—it provides practical solutions that support parents in their journey, helping them make confident choices.

A highlight of the upcoming Harrogate International Nursery Fair, from October 13th-15th, will be the exciting showcase of Chicco's latest product launches and established favourites. Visitors will have the opportunity to explore these innovations up close, gaining insight into the quality and design that makes Chicco a beloved brand.

The standout product will be the Chicco Next2Me family, including the revolutionary Next2Me Twin System. As the first co-sleeping crib designed specifically for twins, this product allows babies to sleep side by side while staying close to their parents. The mesh divider enables the twins to see one another, fostering connection and aiding their development. 

Equally impressive is Chicco’s Baby Hug 5-in-1, an evolution of the award-winning 4-in-1 model. Designed for maximum versatility, it functions as a crib, recliner, highchair, table chair, and standalone crib. This all-in-one solution is perfect for parents seeking a space-saving, cost-effective option that grows with their child, ensuring long-term value.

For parents who value a stylish and cohesive nursery designs, Chicco’s Armonia Family Collection is a must-see. This collection features essential nursery items, such as the latest Next2Me crib, the Zen Wave rocker, and the Polly Armonia highchair. The Zen Wave offers gentle, soothing motions to calm your baby, while the Polly Armonia highchair ensures comfort from birth to age three, with a fully reclining backrest and mobility provided by wheels.

Looking to the future, Chicco is preparing to launch the Meraviglia in 2025—a multifunctional, ‘Nordic-style’ wooden highchair that will provide a lifelong seating solution. Unlike many other highchairs on the market, the Meraviglia requires no assembly and comes with all the accessories needed to transition from a recliner at birth to a highchair with a tray and harness. It’s a simple, all-in-one solution that caters to growing families.

Chicco has also expanded its offerings to the outdoor market with the Bellagio Travel System, perfect for parents on-the-go. The stroller’s one-touch automatic folding system allows it to fold compactly in both directions, making it the first trio stroller with this feature. The modular Bellagio system includes the Flexi Carrycot and First Seat Recline Car Seat, providing a convenient, efficient travel solution.

Not stopping there, Chicco is set to make a splash in the toy sector with its collaboration with Ducati and Vespa. A range of ride-on toys inspired by iconic Italian design, including the Ducati Trike, Ducati Balance Bike, and Monster Ride-On, will be on display. Designed for children aged 18 months to 5 years, these toys promote motor skill development and confidence, with safety features like removable support wheels for beginners. The Vespa Ride-On series, featuring lights and sounds, offers a realistic riding experience and is available in two colour options, making it an exciting choice for young riders.

Alongside these offerings, RKW will also be showcasing products from Boppy and Hubble, further expanding the range of baby care solutions available at the event. Be sure to visit Hall M, Stand M4—it is sure to be a great opportunity to discover the latest in baby and parenting innovation.

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Editors notes

RKW is the trading division of Sutton Venture Group established in 1989. The family business employs over 500 staff through its offices in the UK, Hong Kong, India and China. The company designs, manufactures and distributes small domestic appliances and housewares for its owned and licensed brands which include Black and Decker, Morphy Richards, Tower and Swan along with distributing leading brands such as Breville, Lavazza, Smeg and Russell Hobbs.