RKW joins the Leisure and Outdoor Furniture Association (LOFA) as it expands further into the outdoor living market

RKW has announced its membership to the Leisure and Outdoor Furniture Association (LOFA). The international trade association represents the interests of leading manufacturers and distributors of the very best brands within the outdoor living industry – now set to include RKW’s flagship own-brand, Tower.

Tower is proud to be working closely with LOFA on its primary aim to offer the best in design and innovation in outdoor products, to develop good working practices, a respect for the environment and to provide consumers with quality products.

In addition to the recent partnership, Tower will be launching an expanded Outdoor Living range, adding a new selection of BBQs, Outdoor Heaters and Tools & Accessories. Arriving in time for Spring/Summer 2022, the expanded range will be one of the most versatile Outdoor Entertaining offerings currently available in the UK retail market.

Rob Sutton, Managing Director at RKW, praises Tower’s exponential growth in the BBQ and Outdoor Living category with the latest expansion, “Our expanded range of BBQs and outdoor living products will certainly bring smiles and good memories to many families across the UK. We are excited to be offering great products and at such affordable prices.”

Gas BBQs

Tower’s top-of-the-range Gas BBQs feature a powder coated steel body that delivers unrivalled user-friendly cooking experiences, providing excellent heat retention to ensure the BBQ remains hot for hours. Highly durable, Tower BBQs are designed to withstand all weathers and warping under high temperatures.

Tower has developed the Tourer Two Burner Gas BBQ, a state of the art portable BBQ for grilling delicious foods in the garden or on the go. Due to its collapsible design and folding side shelf, it’s easily storable while fitting seamlessly in any sized car boot. For added convenience when transporting the BBQ, it comes complete with integrated wheels and a pulling handle.

Offering a sublime BBQ experience for hosts and guests alike, the Goucho Six Burner BBQ with Plancha allows any avid griller to cook a variety of BBQ favourites simultaneously. Its capacity spans a large grilling surface with a plancha griddle for additional cooking space, catering for up to 10 people at once.

Charcoal BBQs and Pizza Ovens

Tower’s Charcoal BBQs consist of the Kamado XL and Kamado Maxi, creating delicious foods with an authentic charcoal taste for family and guests to enjoy. Designed in a contemporary egg shape with an embossed finish, the BBQ looks as stylish as it is functional for grilling, smoking, baking and searing an array of ingredients. The ceramic body with a powder coated steel frame delivers fantastic heat retention, keeping the body warm for longer for easy and even heat distribution.

As consumers continue to seek more products with multi-purpose value, Tower has also designed the Pizzazz Grill Top Pizza Oven for added versatile BBQ grilling. Simply placing the pizza oven on top of any gas or charcoal BBQ grill will cook deliciously-crispy homemade pizzas that can be easily served with the included foldable paddle.

Outdoor Heating

For consumers starting to spend more time in the garden this summer, Tower has created a scope of stylish Chimineas and Fire Pits to keep users comfortable and cosy as the temperatures drop throughout the evenings. The Magna Gas Fire Pits are designed in three different sizes – large, medium and small – with two different shapes of round and rectangle, made from natural stone that adds style to any garden.

The elegant Comet Chiminea creates a soothing ambience with its flickering flame, made from high grade powder coated steel that is resistant to high temperatures and warping. Its tall and sleek design with integrated chimney ensures to direct the smoke upwards, allowing it to dissipate into the air.

Saving space in the garden, Tower has ingeniously created the Astro Hanging Patio Heater, using powerful 1500W halogen technology that generates 360° warmth, with a choice of three power levels to create the optimum comfortable setting. Complete with a remote control, this patio heater is the perfect companion for hosting garden parties all year round.

The Vesta Wall Mounted Heater, SOL Freestanding Heater and Astrid Freestanding Heater offer alternative space-saving and traditional heating solutions for the outdoors. The range encompasses style, functionality and fantastic value options for a wide variety of consumers.

Tower Outdoor Living is one of the most versatile outdoor and garden ranges on the UK market, providing a quality selection of Gas BBQs, Charcoal BBQs, Multi-Fuel BBQs, Portable BBQs, Outdoor Heaters and Tools & Accessories. With Spring and Summer consumer demand fast approaching, now is the perfect time to explore the latest lines and special discounts available from Tower at rkwltd.com.

Discover the Tower range at SOLEX, the Summer Outdoor Living Exhibition, from 12-14 July at The NEC in Birmingham. Tower will be showcasing the expanded Outdoor Living range at Stand 570.

Ends

Editors notes

Tower is the flagship own brand for RKW, Europe’s leading distributor of small domestic appliances (SDA) and housewares products, and a trading division of Sutton Venture Group (SVG). With a 30-plus year pedigree in successfully developing and distributing top brands and products and a group turnover of £180m+, RKW designs and manufactures for its owned and licensed portfolio of brands. As well as Tower, this includes Black + Decker, Morphy Richards, Akai and Carmen and RKW distributes for leading brands including Breville, Russell Hobbs, Swan, Hoover, SMEG, Lavazza and The Funky Appliance Company. In 2020, RKW acquired the award-winning online retail brand Andrew James.