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Published: 31st March 2025
California Prunes and Royal Osteoporosis Society renew ‘bone-friendly’ partnership for fourth year
Leading bone health charity, the Royal Osteoporosis Society (ROS), has teamed up with California Prunes for a fourth successive year. The partnership will continue to highlight the positive effects prunes can have on maintaining healthy bones thanks to their nutritional profile. California Prunes…
Published: 17th March 2025
California Prune Board encourages consumers to fill the fibre gap
Startling figures show that daily fibre intake remains low across the UK and Europe, with the British Dietetic Association (BDA) revealing UK adults only consume around two-thirds of the recommended 30g per day[1]. Meanwhile, in Germany and Norway, where fibre consumption is the highest in…
Published: 12th February 2025
California Prune Board appoints leading winter sports athletes as brand ambassadors
The California Prune Board has joined forces with two high-profile winter sports athletes in its latest European promotional campaign. Italian figure skater Matteo Rizzo and alpine skier Elena Curtoni will showcase the benefits of California Prunes to their respective social media followers…
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