January 23 Report

Coverage achieved: 44 pieces

Activity:

• January sale information pitched to key short lead media
• Pursue put together research list for suggested influencer collaborations
• Attended and supported on January photoshoot
• Drafted and distributed release on the best time to buy garden furniture
• The Home Interiors Show opportunity presented
• Press loft updated with new photoshopped images and discontinued fabrics removed
• Garden furniture comment pitched to key short lead titles
• Review opportunities researched / pitched for

Agency releases:

• How to make your home feel more expensive
• Vanilla-girl aesthetic
• Mood-boosting hues
• Garden updates

Expert commentary:

• Daily Mail for the best time to buy garden furniture
• The Times for 2023 trends
• Cambridge Edition on making your home feel cosy
• Good Housekeeping Online for 2023 trends
• PA Media for Pantone Colour of the Year
• Gardening etc for Garden furniture
• Closer for styling with pink
• Ideal Home Online for small dining rooms

Press feedback:

"Really lovely outdoor imagery - perfect for my outdoor feature. I'd love to see the new lifestyles once they're ready."

Rory Robertson, Homes & Gardens

"On this occasion I'm looking for more contemporary spaces, spaces that feel more urban."

Hebe Hatton, Livingetc Online

Confirmed forthcoming coverage:

The Cambridge Edition, Feb-23

LIFE Magazine, Feb-23

The English Home, Feb/Mar-23

Aspect County, Mar-23

Archant Titles, Apr-23

Sainsbury's Magazine, Apr-23

Luxe Magazine, Apr-23

House & Garden, June-23

Homes & Gardens, July-23