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Illuma Partners with PubMatic to Enhance Seasonal Holiday Campaigns with Contextual-AI

Illuma, the leading contextual-AI firm, today (October 17th, 2024) announces a partnership with PubMatic to bring advanced contextual recommendation capabilities to advertisers for the holiday season. PubMatic buyers looking to enhance reach across their audiences this season can now activate…

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News UK and illuma partner to boost accuracy for targeting and brand safety

In a major publishing innovation, News UK launches Nucleus Narr(ai)te, unlocking the best of premium publisher content for greater ad effectiveness and efficiency. News UK - publisher of major media brands including The Sun, The Times, The Sunday Times and talkSPORT - is delighted to announce a…

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Equativ and Illuma partner to increase performance, accuracy and scale for advertisers

Equativ, the global independent ad platform, announced an integration with Illuma, the leading contextual-AI firm, that will bring advanced AI-powered audience expansion and content categorisation across Equativ’s curation platform, Equativ Buyer Connect (EBC). Through the partnership with…

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Zeotap partners with Illuma for a unique audience-powered contextual expansion solution

In a strategic move that anticipates the imminent shift in digital advertising, Zeotap Data, the leading provider of people-based digital audiences, has announced a partnership with Illuma, the leader in AI-powered expansion and optimisation. This collaboration offers a new tactic in the face of…

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illuma appoints former Oracle executive to lead strategy and business development

llluma, the artificial intelligence company at the forefront of contextual-AI, has appointed Ryan McBride to lead global strategy and business development from the United States. Ryan formerly led business development at Grapeshot and went on to be VP of Product Strategy at Oracle, post-acquisition.

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The Guardian agrees deal with Illuma

World-first partnership announced; Illuma to categorise Guardian pages for contextual advertising while protecting publisher’s intellectual property rights. Full announcement at this link…

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Former P&G executive Rosa Almarza joins Illuma as Global Client Director

PRESS RELEASE London, September 15, 2022    Illuma, the British contextual AI specialist, has appointed a Global Client Director to support its growing network of global brands and agencies.  Rosa Almarza is an award-winning marketing and digital transformation expert who spent 13 years at…

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Grapeshot founder and ‘pioneer’ of contextual advertising, John Snyder, joins Illuma

John Snyder, co-founder of contextual targeting provider, Grapeshot, has joined next-generation contextual AI specialist Illuma Technology as a shareholder and active investor.  Snyder built Grapeshot from a start-up in Cambridge, UK, in 2006, into a global ad tech data provider, which he sold to…

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AI Brings Scale and Relevance to CTV - Introducing Illuma Compass™

Illuma Technology today introduces a new cross-platform targeting tool, Illuma Compass™, which targets ads seamlessly across the open web and CTV, steered by cookieless signals from live audience behaviour. Operated exclusively through Xandr Invest, Illuma Compass™ allows traders and marketers…

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