Latest news
Published: 23rd July 2026
Embargoed until 1st September 2026: Sekonda unveils its AW26 collection inspired by the season’s biggest watch trends
AW26. drops. 1st September. seasonal. coded. colours. Rich chocolate browns, deep teal, polished metals and jewellery inspired silhouettes define Sekonda’s AW26 collection, launching on 1 September 2026. Spanning women’s, men’s and smartwatch ranges, the collection embraces the season’s key…
Published: 18th March 2026
CELEBRATE THE FATHER FIGURES IN YOUR LIFE WITH SEKONDA'S FATHER'S DAY WATCH EDIT
This Father's Day, celebrate the father figures in your life who deserve recognition — dads, grandads, stepdads, and the men who show up when it matters most. Sekonda’s new 2026 Father’s Day watch edit offers a range of stylish yet affordable timepieces that your father figure will wear for…
Published: 10th March 2026
SEKONDA LAUNCHES ITS NEW SPRING/SUMMER 2026 COLLECTION
British watch brand Sekonda has unveiled its Spring/Summer 26 Collection which is defined by elevated design, modern simplicity and everyday luxury at affordable prices. Sekonda’s new Spring/Summer 2026 collection embraces the “quiet luxury” movement that has dominated recent global fashion…
Published: 28th October 2025
BRITISH WATCH BRANDS SEKONDA AND ACCURIST LAUNCH BIGGEST EVER BLACK FRIDAY SALE
25% off entire Sekonda collection and 20% off entire Accurist collection for Black Friday only Leading British watch brands Sekonda and Accurist are offering Black Friday discounts off their entire collections in the Black Friday sale – marking the first and only time this year that every
Published: 23rd October 2025
SPARKLE LIKE A SHOWGIRL THIS FESTIVE SEASON WITH SEKONDA!
The best sparkly watches from Sekonda to wear over the festive season Whether it’s a work party, or a family or friends festive gathering or Christmas Day itself, Sekonda has a range of watches with serious sparkle to get the full luxury look for less with every Christmas outfit this season.
Published: 23rd September 2025
RECEIVE THE GIFT OF TIME THIS CHRISTMAS
SEKONDA WATCHES: FOR EVERY WRIST – AND EVERY LIST ‘Tis (nearly) the season, and Sekonda is showcasing four standout, affordable, design-led timepieces from the 2025 collection. But remember – these are just a few highlights from Sekonda’s extensive range of watches for every wrist and…
