Sample Campaign Report

Sample period Jan - Apr 2018

Use this area to input information relating to your campaign. For example:

Activity

Highlight PR activity

Outcomes

Add any outcomes from your campaign e.g.

  1. Conversions
  2. Traffic
Pieces of coverage
26
11
8
7
Impact
49.2m
25.5m
23m
711.3k
831

Bespoke metric 1

£1.3k

Bespoke metric 2

31

Links

38

Images

44

Brand mentions

49

Reader comments

Offline coverage

Count of media type Media type Links Images Impact
2 National radio station - - 16.7m
2 Supplement 4 4 3.4m
2 Regional newspaper 3 4 2.4m
1 National television programme - - 1.6m
3 National newspaper 4 6 1.1m
1 Consumer magazine 2 1 289.9k

Online coverage

Count of media type Media type Links Images Impact
3 Business website 4 3 15.4m
2 News website 9 3 7.5m
2 Blog 1 2 45.9k
1 Consumer website 4 4 8.7k

Social coverage

Count of media type Media type Links Images Impact
3 Youtube - 6 659.7k
2 Instagram - 3 29.7k
1 Facebook - 1 15.3k
1 Twitter - 1 6.6k

Social media engagement

188

shares

206

reactions

53

comments

299

likes

61

comments

4

pins

259

shares

1

retweets

6

favourites

83.5k

views

2.8k

likes

347

comments

Standout coverage

The Guardian

165.7k
Impact
offilne

WSJ

6.2m
Impact
online

Blog Name

42.8k
Impact
online

The Daily Telegraph

488.4k
Impact
offilne

The Times

438.2k
Impact
offilne

You

2.3m
Impact
offilne

Business Insider

8.9m
Impact
online

BBC Radio Four

11.3m
Impact
offilne

+44 330 223 3710
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